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Behavioral Hypotheses

1.e.2. Diamonds without interests. Ref. 0010

Examine this advertisement: “A true diamond and sapphire three-carat ring for €29.90 each month without interest” (emphasis in the original).
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Subject

Behavioral Hypotheses
  1. The hikers & the tiger
  2. Diamonds without interests
  3. Resumen evangélico (ES)
  4. Tocando tierra (ES)
  5. Suboptimización humana (ES)
  6. Escaleras mecánicas (ES)
  7. Compradores irracionales (ES)
  8. Product placement (ES)
  9. La eficacia del látigo (ES)
  10. Caras o cruces (ES)
  11. Desgracias acompañadas (ES)
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